This weekend a group of Rethink-ers journeyed down the street to check out the technical rehearsals for The Wizarding World of Harry Potter at Universal Studios Hollywood. Those of us that went had already been to the Wizarding Worlds in Universal Studios Orlando, but it is pretty great to not have to fly 3,000 miles to walk into this world.
May this year be innovative, curious and mischievous.
Rethink congratulates its fearless leader, President & CEO Scott Ault, on his election to the Ryman Arts board. He will join other such industry luminaries as Marty Sklar, Phil Hettema and Bob Rogers.
For those unfamiliar, Ryman Arts was founded in 1989 in honor of Disney Legend Herb Ryman to educate talented high school students in the visual arts and prepare them for creative careers, all at no cost to the students. Scott is honored to help Ryman Arts fulfill their mission.
Rethink would like to congratulate Sally Corporation on their new Walking Dead attraction, which they showcased at IAAPA 2015. They received heavy press coverage both before and after, including this fantastic look at the attraction from the Los Angeles Times. Rethink was honored to help out with the black & white sketches featured in that article, under Sally's creative direction. Congratulations again – we can't wait to ride it!
In honor of our newly announced 20th Century Fox World Dubai project, we celebrated with fancy cake and sparkling beverages. As one does. The announcement was the culmination of a great effort by our talented team, and it was nice to cap off an exciting day this way. It was pretty darn good cake.
Yes, finally we are able to proudly announce that we will be designing a high end theme park experience using the amazing worlds of Alien, Planet of the Apes, Ice Age and many more 20th Century Fox franchises. Fox World Dubai will be a fully immersive world where some of our favorite movies can exist and thrive.
The best part of travel, we all agree, is the food. Which explains this bounty of Chinese snacks that just walked in the door. Chips with Finger Licking Braised Pork flavor, anyone?
Today, at Rethink L&E, we had our magnificent annual Halloween party.
Every year Rethink spends a day in a local theme park to participate in a park-wide scavenger hunt. This year we took the team to Universal Studios Hollywood. Afterwards, each team must create a presentation that shows what they did in the park and what they learned. Of course, here at Rethink, a benchmarking experience is turned into an all out theatrical production from each team.
Last weekend was the Themed Entertainment Association's SATE conference. Here new ideas and plans for the future of the industry are discussed. After a very interesting lecture from Richard Hebert about Neuroscience our own Stefan Lawrence just had to try Richard's pair of Necomimi Brainwave Controlled Cat Ears.